The opportunity for attainable homes continues to present itself to the factory-built housing industry. We discuss the opportunity at conferences, meeting rooms, strategy sessions, but continue to account for only 8-12% of new housing starts – all new housing starts. Innovation and expansion is difficult because it usually requires something more or different from what […]
Read More… from 5% of New Housing Starts Sell for Less Than $250,000
The Biloxi Home Show gave everyone a lot to celebrate. With almost 50 homes on display (set up in a matter of days, instead of months), and over 90 exhibitors, 2200+ registrants found a lot to be excited about. Kicking off the Show was a 6 member lender panel with representatives from Triad, 21st, Credit […]
2024 is promising to be one of variable results with rates stabilizing and possibly even decreasing, while demand continues at record levels. Driving traffic is going to be KEY in your efforts to increase sales. If you do nothing, you can expect nothing. Stay aggressive, engage your buying public and get the conversation started. Retailers […]
The Louisville Show exhibited the innovation and transition the industry is making in exterior design and interior features. But there is more going in factory-built housing than what you can see. I was fortunate to moderate a panel of lenders who shared some indication of what we might expect in 2024. All five panelists stated […]
Read More… from Innovation and Transition by Industry Lenders
LearnMH had the opportunity to preview the eagerly anticipated docu-series, “From Book Work to Blueprints: A High School Class Builds a Modular Home”. The first episode debuts today, December 19. A group of Perry Central High School students in Indiana embarked on an extraordinary challenge—constructing a modular home inside their school, to be ultimately delivered […]
Read More… from “Building the Future” Premier Reveals Construction Secrets
The landscape of home buyers is undergoing a significant transformation, reflecting shifting demographics that shape the housing market. Traditionally dominated by Baby Boomers, the face of homebuyers is now evolving to include a more diverse range of age groups, preferences, and lifestyles. Millennials, born between the early 1980s and mid-1990s, have emerged as a dominant […]
In a significant move to bolster the supply of affordable housing, the Federal Housing Administration (FHA) has recently announced updates. These updates affect its appraisal requirements for manufactured homes certified under Fannie Mae’s MH Advantage and Freddie Mac’s CHOICEHome programs.These changes, set to take effect on November 2, 2023, mark a critical step in aligning […]
Effective communication is a two-way street. Two-way. Outgoing and then incoming. Or receiving the response. You see without a response from the intended party, it is most likely unknown if they even received, let alone understood, the message. It reminds me of when I am watching TV, reading a book, or have my nose in […]
Read More… from “Got it” The Process for Effective Communication
September was a busy month. Most of the pipelines in the field are full and strong enough to finish another great year in the manufactured housing industry. However, there seem to be warnings of storm clouds on the horizon. Every session, at every show or meeting, talked about softening demand, lower app volume, shrinking backlogs, […]
An old adage reminds us when you pull your hand from a bucket of water, the anticipated void does not last long and quickly fills. Such was the case in the middle of the last decade when a leading publication in the manufactured housing industry ceased publication, creating a void for communicating and sharing knowledge, […]
Read More… from LearnMH Webinar Recap: Keeping Up With the Rapidly Changing Market
