8 Tactics That Will DRIVE More Business

2024 is promising to be one of variable results with rates stabilizing and possibly even decreasing, while demand continues at record levels. Driving traffic is going to be KEY in your efforts to increase sales. If you do nothing, you can expect nothing. Stay aggressive, engage your buying public and get the conversation started. Retailers […]

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Innovation and Transition by Industry Lenders

The Louisville Show exhibited the innovation and transition the industry is making in exterior design and interior features. But there is more going in factory-built housing than what you can see. I was fortunate to moderate a panel of lenders who shared some indication of what we might expect in 2024. All five panelists stated […]

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“Building the Future” Premier Reveals Construction Secrets

LearnMH had the opportunity to preview the eagerly anticipated docu-series, “From Book Work to Blueprints: A High School Class Builds a Modular Home”. The first episode debuts today, December 19.  A group of Perry Central High School students in Indiana embarked on an extraordinary challenge—constructing a modular home inside their school, to be ultimately delivered […]

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Home Buyer Demographics are Changing

The landscape of home buyers is undergoing a significant transformation, reflecting shifting demographics that shape the housing market.  Traditionally dominated by Baby Boomers, the face of homebuyers is now evolving to include a more diverse range of age groups, preferences, and lifestyles. Millennials, born between the early 1980s and mid-1990s, have emerged as a dominant […]

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FHA Updates Appraisal Requirements for Manufactured Homes to Boost Affordable Housing Supply

In a significant move to bolster the supply of affordable housing, the Federal Housing Administration (FHA) has recently announced updates.  These updates affect its appraisal requirements for manufactured homes certified under Fannie Mae’s MH Advantage and Freddie Mac’s CHOICEHome programs.These changes, set to take effect on November 2, 2023, mark a critical step in aligning […]

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“Got it” The Process for Effective Communication

Effective communication is a two-way street. Two-way. Outgoing and then incoming. Or receiving the response. You see without a response from the intended party, it is most likely unknown if they even received, let alone understood, the message. It reminds me of when I am watching TV, reading a book, or have my nose in […]

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LearnMH Webinar Recap: Keeping Up With the Rapidly Changing Market

An old adage reminds us when you pull your hand from a bucket of water, the anticipated void does not last long and quickly fills. Such was the case in the middle of the last decade when a leading publication in the manufactured housing industry ceased publication, creating a void for communicating and sharing knowledge, […]

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LearnMH Webinar Recap: MHI’s 2022 Homes on the Hill Successes

Lesli Gooch, CEO of the Manufactured Housing Institute (MHI) joined Chris Nicely, President of ManufacturedHomes.com, to discuss the success of MHI’s recent Homes on the Hill event and how the association and industry are using the momentum and excitement generated to continue to advance issues of importance to manufactured housing amongst policymakers. This was the […]

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