Listen, the hardest business to measure is the business you lose and the only way you can protect yourself from losing those sales you could and should be closing is to continually level up your skills.
Is it easy? NO, but hopefully you didn’t get into professional selling because someone told you it was easy. Like most things in life, it’s not all that difficult either… you just have to know what to do.
A lot of changes have taken place in the way people shop, think and buy and those changes have had a major impact on the way you have to sell. Technology alone has radically altered the way your consumers shop and the way they buy.
If you’re still using the same antiquated selling methodology we used only 10 years ago, you’re not only losing sales, but you’re actually doing things on purpose, that are undermining your sales success. The first step of learning what works, is to STOP doing what doesn’t work.
MicroSEMINARS is designed for those who see success as both a journey and a destination. It’s for those who are never satisfied with good enough and are always looking for their next challenge. MicroSEMINARS isn’t just a training company or a video content provider. We’re building a community, a community of driven and motivated sales professionals looking to get to the top, wherever it may be.
John Ace Underwood
While this course is our introductory course for all sales professionals and managers in the manufactured housing industry, it is by no means a “beginner’s course”. In this initial seminar series, John Ace Underwood discusses the fundamentals of the sales process that has made people highly successful for years. However, it also introduces our students to some critical changes in human behavior and in consumer psychology which have had a monumental impact on how people think, how they shop, how they buy, and consequently, how we have to sell. Sales professionals that are still using tactics from as little as 8-10 years ago, many of which are still being taught today, are not only losing sales, but they are actually doing things, on purpose, that are undermining their sales success. This course will bring a professional housing consultant in the factory-built housing industry into the leading edge of selling systems in just a few weeks.
This program is all about follow-up best practices. JD Powers reported that the #1 Reason why people would buy from specific sales professionals is due to the quality of their follow-up, which we here at MicroSEMINARS refer to as Pursuit. This program will teach you how to follow-up with your prospects in the most effective and efficient manner.
We all recognize the Internet has had a monumental impact on our lives. This program is all about harnessing the internet to get the most prospects. Anyone can ACCESS the Internet; this program will teach you how to LEVERAGE the Internet to increase your sales.
In this program, you’re going to take an in-depth journey in the mind of a buyer. You will learn what determines not only IF people will buy, but also WHAT people will buy, WHOM they buy from, and WHEN they take immediate and decisive action. You will learn what makes people move forward with their decision and what makes them delay taking action. More importantly, you will learn how to move people to action and that is precisely what selling is all about.
The question every leader has to ask themselves: Does my team perform better under my guidance than they would as individuals? It’s easy enough to answer with an enthusiastic YES, but how do you know? Can you prove that not only to them but to yourself? Great leaders are not measured by who they are or what they do; they are measured by what others become while under their care.
This program is all about leading a sales team. You will learn the difference between Leadership vs Management. You will learn to differentiate between sales ACTIVITIES and sales RESULTS. You will learn how to measure, manage and lead your sales team to achieve greater and greater levels of achievement.
There are many training topics that do not need a full-blown multi-session seminar or program. Many of such topics can be addressed with just one well written and well-presented 10-15 minute video. That is exactly what MicroTOPICS are. Here are some sample topics:
Once enrolled in the Microseminars program, you will also have access to all MicroTOPICS and we are adding more every few weeks. Incidentally, if you have a MicroTOPICS subject you would be interested in, just let us know and we’ll get one done, get it out to you, and give you the credit. That’s all being part of our community.
Come join us for a series of informational webinars designed to help you hit the ground running as we arise from weeks of quarantine. ManufacturedHomes.com and LearnMH.com in association with your local State Association Directors are presenting an educational series on the power of digital marketing in today’s quickly changing sales environment. This recurring web series will consist of seven webinars with industry experts Paul Barretto, John “Ace” Underwood, Rick Robinson, and Scott Stroud.